Patersonrose is one of my oldest clients and they have stayed with me since starting their original business well over a decade ago.
In that time the Patersonrose website regularly undergoes a face-lift and redesign to match branding, especially as they have grown, with the opening of new stores and a push into more worldwide markets. As kids clothing designers, Patersonrose constantly update the look of their web pages, just as they continually create new linen designs and the look of their associated bedroom accessories.
The most recent upgrade to the website was more behind the scenes as Patersonrose began to sell online themselves and not just be a wholesaler to retailers. This meant the online shop needed to be robust yet easy enough to manage by staff from their offices, and the combination of Woocommerce and WordPress appears to have satisfied all their needs to date.
Patersonrose have also embraced social media with more than 15,000 likes on their Facebook page, and ever expanding Instagram and Pinterest pages all co-ordinated with their blog, and developed in consultancy with Medlicott Design.